Reaching buyers the natural way: 5 truths about emotional decision making

Jennifer BaileyArticles, UncategorizedLeave a Comment

Did you know that 95 of decision-making is unconscious? The most obvious example of this is breathing, or even parking your car in the same spot at work every day. But what about more serious decisions, like a marriage proposal… or even, buying a house? In a study by Harvard Professor Gerald Zaltman, it was found that customers actually make … Read More

4 competitive advantages into Google My Business for real estate

Jennifer BaileyArticles, UncategorizedLeave a Comment

As the Yellow Pages of our day, Google Maps allows businesses to create, verify and manage their own profile through Google My Business. In addition to address, phone number, and category, business owners can also promote and respond to reviews, post photos, and promote events or announcements in the latest posts section. It all sounds pretty straightforward, right? So, is … Read More