The Story of Reclaim
Hey! I'm Jen Bailey (and those are my kiddos making disgusted faces at my husband and I 😂)
You know... everyone struggles with writing their "bio"... and after years of trying, I've finally figured out why 👇
I mean come on... who doesn't love a good marvel film? Hero... struggles... meets a guide... finds the courage to slay the villain and wins the day! (Here's a specific example with Aquaman).
It's true... that's how we want to read a story... from beginning to end. Have you ever read a story without an end? How did you feel after? It hurt... didn't it? That's because stories activate empathy, and we are hard-wired to feel the closing loop. (Same goes for songs).
So, instead of telling you the hero's journey, I will take one from R.L. Stein's playbook, and give you the beginning, middle... and the twist...
After a short career in learning to deploy traditional websites for small brick-and-mortar businesses, she took a leap into the world of inbound, content-based marketing. Her first inbound client saw 180K organic hits to one of their articles and started to see 20-30% market growth year over year. She fell in love with the process of following the heart of the buyer into finding solutions to their problems through the written word.
Soon after, the Reclaim brand was born... (along with 4 babies from 2012-2016) 😳
Since we don't yet know the end of the story, let's close the story loop with a vision for the future of marketing...
Marketing is like a superpower. It has the ability to influence our behaviors in ways that impact waves of culture change. Most marketing is meaningless. Filled with empty promises, its only job is to bring in new traffic, new leads, and new customers.
But what if we drew a line in the sand, and did more than reach business goals and build profit? We don't know exactly what that looks like, but we know it's the future.
Hi, I'm Jen and this is Reclaim
Hi! I'm Jennifer Bailey and I partner with entrepreneurs who have massive ideas that could change the world.
Most marketing is meaningless. Filled with empty promises, its only job is to bring in new traffic, new leads, and new customers.
But I've drawn a line in the sand, and I've learned that marketing can do so much more than reach business goals and build profit. My methods give businesses the fire and soul they need to reach the right people, set the groundwork for sustainable relationships, and offer true value to the people on both the giving and receiving ends of marketing.